Following the previous post, here's another story I remembered from contacting a friend online. This relates to when I was industry manager at ESRI in So. Cal. 2000-2006. When 9/11 happened late 2001, the local ESRI office set up what we call a pop-up for GIS mapping. First a pop-up in British malls is a temporary shop filling empty spaces be they unoccupied stores or open areas in the mall. Second the mapping systems use are called GIS or geographic information system for they integrate all manner of map and imagery data into a comprehensive eye-catching final map report. This is a story I had relayed to me by the then NYC manager for ESRI to help first responders in the wake of 9/11. As this was 20 yrs. ago, there are no photos and it's a simple narrative from memory I have not checked against ESRI staff at the time. Even if it turns out to be an urban legend, it's an interesting case study nonetheless.